BISNIS
How to Conduct E Business: Combining Technology and Business
This book combine the digital technology and marketing basic concepts based on the World Wide Web and its evolution known as Web 2, 3 and 4 that becomes the social media platforms. In the era of digital technology, the shift from web based marketing to social media is also discussed in this book. The need to know how to combine Information and Communication Technology and marketing expertise is necessary. When this is done well, it will generate the remarkable result in implementing the electronic marketing specifically and more generally the electronic business.
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